AdidasMetalbone3.4—Producto3D
Year
2025
Category
Animation & VFX
Watch
01 video
§ 02 — Lead
The Metalbone 3.4 is Ale Galan's racket of choice — world number one in padel. It combines power, control and personalisation for high-performance play, with a structural system built for the demands of the modern game.
§ 04
Flywus Studios produced the official 3D product piece for Adidas Padel and agency DCR. End-to-end pipeline of modelling, texturing, lighting and compositing showcasing the product at a level of detail — carbon fibres, EVA foam, bridge system, engraving — impossible to capture with physical product on camera.
59-second piece in 16:9, complementary to the cinematic advertising spot (2.40:1) of the same campaign, with multi-platform adaptations for the brand's digital and social roll-out.
Credits
- Client
- Adidas
- Agency
- DCR
- Producer
- Flywus Studios
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