AdidasArrowHit
Year
2026
Category
Animation & VFX
Watch
01 video
§ 02 — Lead
Arrow Hit is the new Adidas Padel line for 2026: control, precision and personality. The racket arrives with proprietary technologies — Intelligent Balance System, ASC, Muscle Power System, Eva Soft Performance — designed to turn control into a decisive on-court advantage.
§ 04
For the product launch, Flywus Studios produced the official 3D piece fronted by Ale Galan, world number one in padel and the face of the new collection. End-to-end modelling, texturing, lighting and compositing in a 3D pipeline that delivers product detail impossible to capture with the physical product.
Production coordinated with agency DCR and the Adidas Padel / Allforpadel team. 49-second piece in 16:9 plus multi-platform adaptations (vertical, square, 15/30s cuts) for digital and social campaign roll-out.
Credits
- Client
- Adidas
- Agency
- DCR
- Producer
- Flywus Studios
Adidas Metalbone 2026 — Power of Nature →
Got a project we can help you with?
work@flywus.comBase
Fomento 7, Piso 2 Local 15
SC de Tenerife — Canary Islands, Spain