3D Animation and Visual Effects in Tenerife

01

04 — FAQ

Frequently asked questions

• What kinds of 3D animation and VFX do you offer?

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  We cover five areas: 3D product modelling and rendering (photorealistic visualisation for campaigns and e-commerce), character and typographic animation, compositing and VFX integrated into live action (set extensions, CGI elements, clean-up), motion graphics and animated infographics, and architectural visualisation of spaces. We work with professional pipelines that combine modelling, texturing, lighting, animation and rendering integrated with audiovisual post-production.

• Which brands have you produced 3D animation and product visualisation for?

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  We have produced photorealistic 3D visualisation for Adidas on the Padel paddle lines Metalbone (3.1, 3.2 PickleBall, 3.4), Adipower 3.1 and CrossIt Martita Ortega. We have also delivered motion graphics and animation pieces for advertising campaigns and corporate content for other brands. 3D rendering lets you showcase product with no physical sample or shoot required.

• When is 3D animation a better fit than a live-action shoot?

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  3D animation is the right call when the product does not yet physically exist (pre-sale, pre-launch), when you need multiple colour or material variants without a new shoot, when you need to reveal interiors or components inaccessible to a camera, when the product requires physically impossible movements, or when production timelines do not allow for a shoot. It also combines with live action (integrated VFX) to get the best of both worlds.

• How long do you take to deliver a 3D animation piece?

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  A 15-30 second 3D product visualisation piece is typically delivered in 3 to 6 weeks: one week of modelling and texturing, one or two weeks of animation and look development, and one or two weeks of rendering and final compositing. Complex pieces with multiple products, animated characters or VFX integrated into live-action shoots require 6 to 12 weeks.